ChatGPT for Shopify: How You Can Use ChatGPT to Supercharge Your Shopify Store

Published on: 26 Apr, 2024

Tim Green

ChatGPT for Shopify

ChatGPT took the world by storm, being the fastest growing product ever.

More and more people are starting to integrate it into their daily lives, making them more productive and unlocking new sourced of revenue.

The potential use cases for this technology are unlimited.

In this article I will detail various creative ways you can use ChatGPT to improve your Shopify business.

How can I use ChatGPT for Shopify?

  1. Auto-responding to customer enquiries
  2. Reformatting product descriptions from your supplier
  3. Translating website content to multiple languages
  4. Automatically suggesting recommended products
  5. Generating professional-quality product photos
  6. Brainstorming marketing ideas

Read on to find out how you can use ChatGPT for all these things and more.

Enhancing Customer Experience

Product Descriptions

Writing product descriptions is a boring but necessary task for your Shopify stores.

They help shoppers understand what they're buying and can help with your Google ranking.

You can use ChatGPT in various different ways to do the heavy lifting for you here.

If you have some product details from your supplier or even an existing product description you can copy and paste it into ChatGPT and ask it to rewrite it for you.

Use ChatGPT to rewrite product descriptions from your suppliers

You can change the tone, length, or simplicity of the existing text to make it unique and fit into your site.

Another play here is to use ChatGPT to translate the descriptions into different languages.

If you target international shoppers then localizing your text can help increase conversion rates.

Use ChatGPT to translate your text to different languages

ChatGPT supports at least 80 of the world's languages and that number is growing.

Alternatively, if you're looking for something more integrated into your Shopify dashboard an app like Transcy will let you use AI to provide translations of all the text on your website.

ChatGPT can also assist with generating FAQs about products. Adding these to your product pages can also help your ranking in Google.

Product Photos

The new Snapshot AI model

ChatGPT is currently able to do image generation and the quality of generations get better with every new release, but a major shortfall is that you’re currently not able to place your own product in the image.

Specialized apps like Snapshot fix this problem.

Snapshot is a Shopify app that lets you generate images of your product in any environment using AI.

It integrates directly with your Shopify store and works from within your Shopify dashboard.

Either take a photo of your product with a regular smartphone, or upload an existing product photo (one that you had earlier, or from your supplier).

Snapshot will automatically remove the background of the photo and regenerate it to be pretty much anything you want.

There is a library of pre-made themes to choose from which are plug-and-play.

Or you can create your own by giving it a custom prompt, e.g. “a photo of a product standing on a wooden table, beautiful garden in the background”.

Real-time Support

Adding live chat to your Shopify store will instantly connect you to your customers and allow you to give immediate support while they are browsing your store.

Crisp is a great option for this. It adds a little blue widget in the bottom corner that a user can click to immediately be connected to someone on your team.

Crisp chat

They have an admin dashboard and a mobile app that will notify you when someone sends a message so you can quickly respond.

But sometimes this instant customer support can become a burden.

If you have a high volume of inbound customer support requests or just don't have the time to spend on support then leveraging an AI-powered solution might make sense.

Apps like Tidio Chat offer functionality similar to Crisp but also give you integration with your products and, importantly, give you AI sales automation.

This means you can automatically reply to customers, recommend products, or even upsell them another product, without needing any manual intervention from you or your team.

For example, let's say a customer messages you and says “I'm looking for a jacket”.

Tidio will know what products you offer, determine which fits best for this query, and then respond with a link to the product.

And if you want to take over the conversation at any point you can.

Fix Your Website

There's a lot that goes into getting your store website ready to make some sales.

You have to think about:

  • Descriptions
  • Prices
  • Text
  • Product photos
  • Design
  • Website speed
  • Marketing
  • etc.

To make this process a little easier we built a free custom GPT for Shopify that will analyze your store and give some recommendations on how you can improve it.

Another option is to check out the E-commerce GPT to help you with generic E-commerce questions.

Boosting Sales

Cart Abandonment

Improving conversion rates on your store will be a constant struggle.

One way to boost conversions is to employ an abandoned cart strategy. This is when you track users that add something to their cart but for some reason they do not proceed with the purchase.

These leads are much more likely to convert to paid customers than the average person so it's worth your while following up with them to encourage them to continue their order.

There are many apps that do this, an interesting one that uses AI is VoiceChime. They use AI agents to automatically call users who have abandoned their cart.

It offers the user a discount code if they come back and complete their checkout. Using the power of AI this whole process is completely automated which can be a great way to increase revenue with very little effort on your end.

Upsell and Cross Sell

Similar to abandoned cart customers, if someone is about to purchase something from your store, or has already purchased something, they are much more likely to buy something else from you.

The process of upselling (trying to sell another, more expensive product) and cross selling (offering similar, complimentary products) to existing customers is a well-known technique to drive up revenue.

But imagine you have hundreds of different products in your store. How do you determine which products are best to present to a customer to give you the highest chance of them purchasing?

With 100 products there are (literally) millions of different combinations of 4 products you could present to the user.

The solution is to use an AI-powered app that will do this all for you.

Apps like Addly will automatically determine the best products to upsell and cross sell to your customers.

You don't have to do anything, it integrates with your store and changes which products it presents using data from your past orders.


This could be a whole blog post in itself. ChatGPT is a great tool to use to brainstorm ideas on how to market your Shopify store.

Keyword Research

If you're not familiar with Search Engine Optimization (SEO) Shopify has a great guide here. SEO will become an important part of your business and for many Shopify stores its the primary customer acquisition channel.

One key aspect of SEO is keyword research. This is the process of finding good keywords (terms that people search in Google) that have enough people searching to make it worth the effort to get your site in the results, and not too much competition so that you have a good chance of being first page.

Chat GPT can give you some great ideas on keywords that you can start to target. Some will be great, some not so good, the idea here is to get some inspiration and start the ball rolling.


Give me 15 long tail keywords for a dog toy store
Use ChatGPT to generate long-tail keywords

Writing Blog Posts

Writing blog posts can become an integral part of your business, for many stores this is the primary customer acquisition method.

You can write about almost anything but the idea is to write useful content so it will be shared and you’ll bring visitors to your site.

You can use ChatGPT in multiple different ways when writing a blog post:

  1. Brainstorming ideas
  2. Drafting the structure
  3. Writing the title and meta description
  4. Optimizing for search engines
  5. Proofreading
  6. Summarizing sections

It's not recommended to use ChatGPT to write the full blog post - Google will penalize you for this if they find out.

Use ChatGPT to generate blog post ideas

Writing Ad Copy

Many Shopify stores use paid ads to drive traffic to their website. ChatGPT is a great tool you can use to give you some ideas for the copy (text) in those ads.

Here's an example of a great prompt you can use to do this:

You are an expert ad copywriter that creates ads for e-Commerce stores.

Your mission is to help me brainstorm a list of titles and descriptions for paid ads that I will use to advertise my Shopify store. I will give you the topic once you confirm you understand the instructions.

* Clarification phase: Before diving into the writing, ask 2-3 questions to clarify the topic to ensure you are on the right track.
* Tone & Style: Your tone should be conversational and written in 5-6 grade language.
* Use short- to mid-length sentences.
* Vocabulary: Use everyday language with a sprinkle of industry-specific terms. Keep it relatable and easy to understand.
* The ad will be text-only and will contain a title and description. The title should be no more than 15 words and the description should be no more than 3 sentences.
* I want you to propose 5 different ads.
* It should grab the reader's attention instantly and make them want to click the link
* Each ad you suggest should have some unique hook.

After clarifying a few things, here's what ChatGPT gave me for a store selling eco-friendly dog collars. You can customize that prompt as you need and adjust any of the details or requirements.

Use ChatGPT to give you ideas for ad copy

Generic Decision Making

Running your own Shopify store can be lonely if you're running it solo. You might find yourself doubting your decisions.

ChatGPT is a great tool to walk through problems. It will ask you questions you might not have thought of and can open your eyes to new possibilities.

Use ChatGPT to help you with important decisions


ChatGPT is an amazing resource you can use to help sustain and grow your business. You can either use the ChatGPT platform directly, or use one of the various Shopify apps to bring the functionality directly into your admin dashboard.

AI is only getting more useful so mastering it today will bring you plenty of benefits tomorrow.


Why should I consider adding live chat to my Shopify store?

Adding live chat to your Shopify store enhances customer experience by providing real-time support. It helps in answering customer questions, assisting with purchases, and offering a personalized shopping experience, which can lead to increased customer satisfaction and higher conversion rates.

Can ChatGPT be integrated with Shopify for customer support?

Yes, ChatGPT can be integrated with Shopify to provide automated customer support. It can assist with answering common queries, providing product recommendations, and helping with order tracking. The easiest way to do this is to install a Shopify app that will bring this functionality to your store without any technical setup required.

Can I use ChatGPT to generate product photos for my store?

ChatGPT can't be used directly to generate product photos currently. But apps like Snapshot offer this functionality directly inside your Shopify admin dashboard.

What role does ChatGPT play in content creation for Shopify stores?

ChatGPT can aid in content creation for Shopify stores by generating product descriptions, blog posts, and marketing materials. It can also help with SEO optimization by suggesting relevant keywords and creating content that improves search engine rankings.

Is it possible to use ChatGPT for multilingual customer support on Shopify?

Yes, ChatGPT can provide multilingual support on Shopify by offering automated translation of all your website text. This allows store owners to cater to a global audience and offer customer service in different languages, enhancing the shopping experience for non-English speakers.